FALCON AI eliminates the guesswork of SEO

Take your content from hit-and-miss to just the hits. FALCON AI significantly increases the chance your SEO Content succeeds by optimizing for keyword selection. Produce only content with a high chance of success. Plug FALCON AI into your existing process and significantly improve your SEO Content performance. Book a discovery call FALCON AI is our in-house AI, that significantly improves the performance of SEO Content. FALCON AI is Ellipsis’ proprietary tech, and was trained and built in-house. Most SEO Content is wasteful, because of hit-and-miss keyword selection. If you select the wrong keyword for your content, the rest of your work goes to waste. Legacy SEO research tools give you no insight into whether a keyword is a good fit or not: they only tell you difficulty, CPC, existing rankings etc. It’s up to the individual to judge if a keyword is good or not. We estimate SEO professionals get keyword selection wrong 30% of the time. This creates massive waste, massive inefficiencies, and is a massive missed opportunity. FALCON AI solves these problems, by significantly improving keyword selection. With great keyword selection, you can get the top rankings. As SEO Content is winner-takes-all, this is vital for performance. FALCON AI puts you into a virtuous cycle, where higher rankings result in higher rankings. We’ll create that virtuous cycle for you, letting you improve performance on all your SEO Content. FALCON AI is available to plug into your existing content process and team. For more information on either, get in touch or book a discovery call directly: Book a discovery call

FALCON AI makes SEO Content perform better than ever

⬆ 15k to 85k/month

540% increase in organic traffic, in real terms: “SEO Content [is] a major part of Weglot’s brand awareness and customer acquisition.” – CMO, B2B SaaS.

⬆ 350% organic in 6 months

“FALCON AI has been able to identify topics and titles that have ranked very quickly, raising our organic traffic significantly and bringing in actual business.” – Head of Marketing, B2B SaaS.

⬆Avg time to rank halved

“FALCON AI eliminates the guesswork of SEO, helps our new content to rank much more quickly, and maximizes the chance that each piece of content will generate sales.” – Ops Director, B2B product biz. Keyword selection is vital for SEO Content. If you pick the wrong keyword, you’ll never get the rankings or sales you want from your content. FALCON AI makes sure all your keywords have a high chance of success. We use a custom machine learning model to predict if a given keyword and title combination will succeed. Because we can predict if keyword and title a will succeed, we can also predict if keyword and title b is a better alternative. The AI can generate multiple titles based on what’s currently ranking top for the keyword, and then we predict which will work best. Not only are we only selecting keywords with a high chance of success, we’re also making sure our titles perfectly match the search intent too. The process looks like this:
FALCON AI can do this at scale, letting us rapidly evaluate every single possible keyword that might fit a client’s product. FALCON AI will also automatically group keywords by topic cluster, letting us easily build out areas where we want to improve a client’s subject matter expertise. Book a discovery call “FALCON AI has been able to identify topics and titles that have ranked very quickly, raising our organic traffic significantly and bringing in actual business.”​ Matthew Holman – Head of Growth matt-1.png “FALCON AI eliminates the guesswork of SEO, helps our new content to rank much more quickly, and maximizes the chance that each piece of content will generate sales.”​ Katie Keith – Operations Director katie.png SEO in the 2010s was all about the keyword: select a good keyword, and then include it as many times as you can in the content. SEO in the 2020s is about comprehensively answering questions the searcher has about a topic. FALCON AI makes sure we answer EVERY question a searcher has. Once you start creating content this way, it’s impossible to go back. We want to make sure we’ve done a better job than competing content of answering questions a searcher has. We do this by looking for the topics covered in competing content, and covering all of it. The output is a list of every topic that top ranking content for the keyword covers. We then create the content outline and write the content to match the list — and we’ve guaranteed we’ve answered all possible questions. Google rewards this content with the highest rankings. This is how we can have confidence that FALCON AI customers will ultimately win with Google. Need game-changing SEO Content results? Get in touch or book a discovery call directly: FALCON AI is a product by Ellipsis Marketing, a marketing agency. We built FALCON AI to solve SEO Content problems we had as an agency. FALCON AI works so well and generated so much organic demand that we’ve split FALCON out into a separate business line. Your FALCON work will be handled by the Ellipsis team. Ellipsis is focused on the WordPress and WooCommerce space, but FALCON AI works for all topic areas.

Alex Denning… [built] an A.I. system that could predict which keyword and title would get his clients’ blog posts the most visibility on Google and other search engines… [results] improved by approximately a third as a result… Mr. Denning renamed the tool FALCON.

New York Times, March 2022.